- Trivandrum
- 6 - 6 Years
- Not disclosed
- Today
Plan, execute, and optimize Meta (Facebook) ad campaigns, including conversion campaigns, lead generation, and awareness-building initiatives. Develop and implement strategies for paid media campaigns to achieve business objectives. Monitor campaign performance and provide regular reports with actionable insights and recommendations. Collaborate with cross-functional teams to align campaigns with overall marketing goals and brand messaging. Stay updated with industry trends, platform updates, and best practices in digital marketing. Optimize ad creatives, audience targeting, and budgets to maximize ROI.
Key Responsibilities: • Plan, execute, and optimize paid campaigns on Meta and LinkedIn • Monitor campaign performance and generate analytical reports • Conduct audience research and targeting to maximize ROI • Collaborate with the creative team to develop effective ad creatives and content • Manage campaign budgets and achieve performance goals • Support SEO, Google Ads, email marketing, and content marketing initiatives • Stay updated with the latest digital marketing trends and best practices
Front-End Development (Angular): Develop user interfaces using Angular (Ver 14). Ensure the technical feasibility of UI/UX designs. Optimize application for maximum speed and scalability. Collaborate with UI/UX designers to implement design into the code. Back-End Development (.NET Core): Develop and maintain RESTful APIs using .NET Core (C#). Implement business logic and integrate with front-end components. Ensure high performance, quality, and responsiveness of APIs. Collaborate with front-end developers to align API design with UI needs. Database Management (Oracle): Write efficient SQL queries, views, and stored procedures. Optimize database performance and manage data migrations. Ensure data integrity and security. Cross-Functional Collaboration: Work closely with other developers, QA engineers, and project managers. Participate in code reviews and provide constructive feedback. Participating in Agile/Scrum ceremonies (daily stand-ups, sprint planning, etc.). Documenting technical specifications and system designs.