- Trivandrum
- 6 - 0 Years
- Not disclosed
- IT Technical Manager – IT Solutions & Systems Inte
- Today
We are looking for a Content Writer who can research, write, and publish high-quality content that drives organic traffic and supports Way’s growth in the U.S. market. This is a writing-first role with a strong SEO backbone - you need to produce content that ranks, reads well, and moves consumers to action. You will write blog posts, web copy, landing pages, and long-form content across Way’s product verticals - car wash, parking, gas, insurance, and roadside assistance. Every piece of content should be built on keyword research, search intent, and a clear understanding of what U.S. consumers are looking for. You will work closely with the SEO & Content Manager to align on editorial priorities, keyword targets, and content performance. If you want to write content that millions of U.S. consumers actually find and read, and you care about the craft of making complex topics simple and useful, this is the role. Key Responsibilities Blog & Long-Form Content Write original, well-researched blog posts and articles across Way’s product verticals. Produce content that targets specific keywords and search intent while maintaining a natural, engaging voice. Research topics thoroughly - understand the subject matter before writing, not just the keyword. Maintain a consistent publishing cadence aligned with the editorial calendar. Web Copy & Landing Pages Write and refine website copy, product pages, and landing pages that are clear, persuasive, and optimized for search. Craft meta titles, descriptions, and headers that improve click-through rates from search results. Support new page creation and site updates with SEO-informed copy. SEO Content Execution Collaborate with the SEO & Content Manager on keyword research, topic clustering, and content briefs. Write content structured for on-page SEO - proper heading hierarchy, internal linking, schema-friendly formatting. Update and refresh existing content to improve rankings and maintain relevance. Monitor content performance and incorporate learnings into future writing. Research & Subject Matter Development Develop a working knowledge of Way’s product verticals and the U.S. consumer landscape for each. Research competitors, industry trends, and consumer questions to identify content opportunities. Translate complex topics - insurance, EV charging, parking regulations - into clear, accessible content for a general audience. Editorial Quality & Brand Voice Write in a consistent brand voice that is clear, helpful, and confident - not generic or overly promotional. Self-edit rigorously for clarity, grammar, structure, and readability before submission. Incorporate feedback quickly and use it to improve future output.
We are seeking a talented Automation Engineer / Senior Automation Engineer with 3–7 years of experience in test automation using Selenium with Java or C#. The ideal candidate will be responsible for designing, developing, and maintaining automated test solutions to ensure software quality and reliability. The role involves close collaboration with cross-functional teams in an Agile environment to deliver high-quality applications while continuously improving automation frameworks and testing processes. Responsibilities Design, develop, and maintain automated test scripts using Selenium with Java or C#. Develop and enhance reusable automation frameworks and test utilities. Execute functional, regression, smoke, and end-to-end automated test suites. Collaborate with developers, QA, and business teams to understand requirements and define test scenarios. Identify, log, track, and verify software defects. Integrate automated tests into CI/CD pipelines to support continuous testing. Analyze test execution results and provide detailed reports. Ensure adherence to automation best practices, coding standards, and quality processes. Mentor junior team members and provide technical guidance (Senior Automation Engineer).
Generate new business and develop existing customer accounts. Achieve monthly sales, revenue, and gross profit targets. Promote IT infrastructure Solutions. Supervise quotations, proposals, presentations, and techno-commercial offers. Manage the complete sales cycle from lead generation to order closure. Coordinate with technical, procurement, and operations teams for successful project execution. Handle government and enterprise sales opportunities, including GeM and tender-based business. Follow up on purchase orders, invoices, and payment collections. Maintain strong customer relationships and ensure post-sales support. Submit daily activity reports, sales forecasts, and pipeline updates. Qualifications & Experience Bachelor's degree in Business, Marketing, Engineering, or a related field. 3–7 years of B2B IT sales or system integration experience. Experience in enterprise or government sales is preferred. Key Performance Indicators (KPIs) Sales and gross profit achievement. New customer acquisition. Customer retention and account growth. Proposal-to-order conversion. Timely collections and customer satisfaction. Accurate and timely reporting.